By Rajani Baburajan, TMCnet Contributor
Metatron, a multi-businesses new media corporation, announced the beta testing of its planned marketing program that can place its i-Mobilize auxiliary in the forefront of companies which accesses the 400,000,000 Facebook (News – Alert) members.
Through this program, i-Mobilize targets to reach to its tech-savvy customers in the age group 18-54, company officials said. i-Mobilize from Metatron provides a platform for digital content distribution for current and next generation devices.
i-Mobilize has associated with Redfoot Social, which builds custom Facebook Pages for Brands, to have an official Facebook Page that will greet customers in a way designed to promote i-Mobilize’s iPhone (News – Alert), iPod touch and iPad applications. The platform also allows customers to shop for and purchase apps while in touch with their friends on Facebook.
Every Facebook member has about130 friends that find notices of other friends’ activities. This is the reason for recent changes to Facebook’s Fan Pages concept. Facebook assures a new and powerful prototype in today’s online and social marketing.
The scheme combines the proven user recommendation way of Internet marketing with the effect of communicating a member’s likesand purchases to over 100 other members each time the user interacts with i-Mobilize merchandize.
Joe Riehl, CEO of Metatron, said, “The Facebook marketing campaign and brand presence for i-Mobilize will greatly increase our visibility and interaction with our target consumer and will be a significant boost to our brand recognition and should result in increased revenues over time.”
Metatron operates in prospective business sectors including mobile device applications, online dating, credit card processing, next-generation relational database development and search engine advertising optimization.
In March, Metatron announced that it will release the appMovie “Michael Jackson HIStory World Tour Live” concert on iTunes, Android (News – Alert) and BlackBerry under license from Soul Legends and Darryl Payne Productions, TMCnet reported.
Rajani Baburajan is a contributing editor for TMCnet. To read more of Rajani’s articles, please visit her columnist page.
Edited by Marisa Torrieri
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