By Madhubanti Rudra, TMCnet Contributor
The annual NASSCOM BPO Summit conference was h eld on June 9-10 at Hotel Leela Palace in Bangalore, India and the focus was on “Efficiency, Transformation, and Growth During the Economic Downturn.”
India’s rise in the BPO sector has been steep, but with the rise of a number of new BPO destinations, the country now has to compete with a number of new players for the share of the market. Under this backdrop, this year’s Summit’s Country Session included discussions on India’s rapidly emerging Business Process Outsourcing (BPO) sector and its potential to partner with Africa, Brazil, Jordan, Scotland, and the Philippines. The discussions emphasized the best way for India to continue its growth in the BPO Market is by collaborating with these regions. Kevin S. Parikh, the global CEO of Avasant made a presentation before international attendees that included international decision makers, such as government officials, IT leaders, investment bankers, and other important delegates, during the Country Session at this year’s annual NASSCOM BPO Summit conference. Mr. Parikh’s smart presentation revolved round the potentials of an emerging BPO market in the African countries. In his presentation, Parikh analyzed Africa’s rapid transformation over the past five years, from an area of seemingly low potential, to an area of great opportunity and economic growth. “After India and China, Africa has the next 1 billion people ready to enter into the global marketplace,” said Parikh. “African Countries are pulling investment from the World Bank, U.S. AID, the United Nations and other non profits at a rate of almost $70 billion per year,” Parikh added. Avasant is a next generation management consultancy firm with expertise in sourcing and globalization solutions. Avasant has been ranked as the No. 1 BPO Advisor in the world and a top 10 full services ITO advisory firm in the Black Book of Outsourcing (as published by the Wall Street Journal). Avasant’s team has been helping both commercial and governmental establishments keep pace with rapidly changing requirements through the use of strategic sourcing and global market expansion services. The speech of Avasant CEO expectedly received global attention and found its place in the Times of India, one of the most prominent newspapers in the region. The speech offers valuable resource to the Indian BPO sector, which has been struggling to stay competitive through the downturn.
Madhubanti Rudra is a contributing editor for TMCnet. To read more of her articles, please visit her columnist page.
Edited by Erin Harrison
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