By Anshu Shrivastava
TMCnet Contributor
Arkadin, a global provider of audio and Web collaboration services for businesses, has launched Arkadin Express, an instant conferencing service targeting small and medium businesses (SMBs) and individuals.
“Arkadin (News – Alert) Express is designed for individuals or businesses that need a simple, flexible and on-demand collaboration service,” said Jan Vels Jensen, executive vice-president for marketing at Arkadin.
This new service provides on-demand audio, Web and video conferences without the usual administration associated with subscriptions, reservations or billing. It’s accessible globally and available 24/7.
Earlier known as Nuba, Arkadin Express provides a self-service solution, enabling remote meetings for the cost of a phone call. Moreover, it also offers Web and video capability to further enhance collaborative instant conferencing, according to company officials.
The Arkadin Express instant conferencing service is based on the principle of shared costs. Company officials said that it targets those businesses that want to organize conference calls without paying for the costs of all the participants; do not want to make a contractual commitment or manage billing processes — payment is made through the telephone operator’s regular invoice.
Plus with this offering, businesses can make an audio, web or video conference call immediately without having planned it in advance, said company officials.
Jensen said that the company developed Arkadin Express to meet the needs and constraints of the SMB sector with an emphasis on ease-of-use and reduction of overheads for our customers.
“Users new to Arkadin Express can be up and running within minutes and in return will benefit from reduced travel costs in the knowledge that they are also reducing their carbon footprint,” Jensen said.
Earlier this year in March, Arkadin inked strategic agreement with SingTel (News – Alert), which now exclusively offers Arkadin’s audio and Web conferencing and collaboration solutions to Singapore customers.
Anshu Shrivastava is a contributing editor for TMCnet. To read more of Anshu’s articles, please visit her columnist page.
Edited by Patrick Barnard
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